7 Best Popular Retro 70s Color Palettes (HEX Codes Included)

The 70s were a time of change. Hippies protested the Vietnam War, and people became more interested in natural living and sustainable practices.

The hippie movement hugely impacted fashion, art, and home decor. One of the most defining features of the 70s was the free-spirited and bright, colorful style of the 1970s.

Throughout this article, I’ll share the best and trendiest 70s color palettes with HEX codes that you can directly copy and paste into your design projects.

So grab your bell bottoms and Birkenstocks and flick on your favorite episode of “That 70’s Show.” Consider using this collection of colors to add a touch of nostalgia to your illustration, website, UI designs, or print design project!

What are the best 70s color palettes?

Here are the best 70s color palettes to incorporate into your design projects:

1. Trendy Yellow Kitchen
2. Living Room
3. Teal Tiled Bathroom
4. Orange Living Room
5. Newport Advertisement
6. Lee Jeans
7. Campbell’s Soup

1) Trendy Yellow Kitchen

Credit: pinterest.com/sandrajonespc/

HEX Codes

1. #8e5a0f
2. #d8bf83
3. #b9b238
4. #dbae12

This is a classic yellow and brown 70s color palette kitchen in Harvest Gold. The cabinets, countertops, and olive green accessories are a nice harvest gold color.

2) Living Room

Credit: thegikitiki.tumblr.com

1. #7e545c
2. #4781b9
3. #5a976b
4. #d7aa58

This 70s color palette features a green living room with bold pops of blue and yellow, while the drapes, rug, furniture, and wallpaper are all similar. The navy blue and yellow accent colors add a nice touch of brightness.

3) Teal Tiled Bathroom

Credit: supremeinteriors.tumblr.com

1. #d6d35c
2. #7cc8a0
3. #559839
4. #333322

This primarily blue 70s color palette is inspired by the outdoors, with foliage adding green accents and greenery.

4) Orange Living Room

Credit: populuxebooks.com

1. #e2b429
2. #e45d42
3. #674f18
4. #893e29

This 70s color palette features bold primary shades of peach, yellow, and brown. The bright orange in this autumnal palette was famous for home decor in the 70s, while earthy tones created contrast.

5) Newport Advertisement

Credit: pinterest.com/helenareduto

1. #dfd6c4
2. #e8b32c
3. #167591
4. #4b5473

These retro color palettes weren’t only in interior design but in marketing and advertising, like this color scheme using different blues, a pastel beige, and sunshine yellow.

6) Lee Jeans

Credit: pinterest.com/samaccat

1. #eebf6f
2. #a75981
3. #ab552a
4. #651d20

Here’s another marketing example published in a magazine. This 70s-inspired beautiful color palette features shades of purple-like magenta, light orange, and dark brown that anyone would love.

7) Campbell’s Soup

Credit: flickr.com

1. #cac7b0
2. #9a6b31
3. #b81616
4. #1f557f

Here’s a 70s color palette inspired by bold colors of vermilion and blue. It’s a great choice for creating a warm, homey, nostalgic vibe.

Final Thoughts on 70s Color Palettes

70s color palettes are the perfect way to add retro flair to your design work. Whether you’re looking to recreate the disco era with vibrant oranges and pinks or embrace the cozy nostalgia of earthy browns and tans, you’ll find the perfect choice for any project.

Which color combination of colors is your favorite?

Frequently Asked Questions

What colors were popular in the 70s?

Popular colors in the 70s included neutral colors and earthy tones like brown, tan, and orange, which dominated the fashion and home decor scene. These warm hues added a cozy and nostalgic feel to the era.

What is the color theme for the 70s?

The vibrant color palette of the 70s was a mix of earthy tones and bright, bold hues, also known as a “groovy retro” color palette.

What were the colors of disco in the 70s?

The disco colors in the 70s were all about making a statement on the dance floor. Vibrant oranges, pinks, purples, and yellows were the go-to shades for those looking to stand out and shine under the disco lights. Of course, classic black and white were also popular choices for a sleek and sophisticated disco look.

What are retro colors?

In the context of the 70s, retro colors include earthy tones like brown, tan, and orange, as well as bright and bold hues such as vibrant pinks, purples, and yellows. These colors evoke a sense of nostalgia and are often used to create a vintage look and feel in design and fashion.

70s colors have returned in recent years, bringing a groovy, retro vibe to modern aesthetics.